Golden Vital

About

■ Brand Essence

Golden Vital is a turmeric-powered functional beverage designed for modern wellness

seekers. Rooted in nature, backed by science, and crafted for clarity, it delivers

clean-label nourishment across life stages—without compromising taste, texture, or

transparency.

■ Ingredient Philosophy

- HydroCurc® Turmeric: Water-dispersible, clinically supported, and heat-stable

- Plant Proteins & Adaptogens: Pea protein, ginger, basil, matcha, coconut water

- Clean Label: Non-GMO, pronounceable, familiar ingredients

- Functional Clarity: Stable in low/high acid environments, shelf-ready

■ Flavor Portfolio

Flavor Variant Profile Functional Focus Life Stage

Hibiscus + Pomegranate + Turmeric Tart & floral Heart health, antioxidant support Warrior

Coconut Water + Lime + Turmeric Crisp & hydrating Electrolytes, digestion Youth

Ginger + Honey + Turmeric Warm & earthy Immune boost, gut health Elder

Matcha + Mint + Turmeric Fresh & energizing Mental clarity, calm focus Messenger

Blueberry + Basil + Turmeric Sweet & herbal Cognitive support, stress relief Seer

■ Tasting Experience

- Color: Vibrant, natural hues

- Aroma: Botanical, clean, inviting

- Taste: Balanced, layered, minimal bitterness

- Finish: Smooth, functional depth

■ Commercialization Path- Formats: RTD bottles, sachets, effervescent tablets

- Segments: Gen Z wellness, aging adults, active lifestyle

- Pilot Ready: GRAS-compliant, heat-stable, neutral taste

- Timeline: 2–3 year H2/H3 launch window

■ Brand Positioning

Golden Vital is not just a drink—it’s a lifestyle. It speaks to consumers who want real

ingredients, functional benefits, and earth-rooted clarity. It’s the kind of product that

belongs in yoga studios, wellness aisles, and morning rituals.