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Our platform uses AI to analyse homes in seconds, modelling heat loss, energy demand and solar potential to build robust retrofit business cases.
About
GreenFlip is focused on making housing decarbonisation investable at scale. Our platform uses AI to analyse homes in seconds, modelling heat loss, energy demand and solar potential to build robust retrofit business cases. We aggregate these into investable portfolios for institutional investors, landlords and housing associations. By turning fragmented housing stock into scalable opportunities, we enable zero carbon, zero bill retrofits that benefit households, investors and the energy system. Our activities combine advanced data modelling, investment analysis and partnerships with energy providers to accelerate the UK’s transition to a decentralised, digitally connected net zero housing market.
Key Benefits
The built environment accounts for ~21% of carbon emissions in the UK and decarbonisation is stuck at 1% a year: GreenFlip uses AI and machine learning to instantly analyse every home and build an investable retrofit business case, saving Investors thousands of £ on consultants/surveyors.
We have heard from the CEO of Future Fit Homes that it’s a time consuming and manual process to analyse and choose appropriate retrofit potential buildings: “It took us months to complete one retrofit. To scale to 20,000 Victorian homes, we need digital tools to accelerate the process.”. One property investor told us they were manually analysing 750 homes for every one they acquired and decarbonised, but GreenFlip can build this analysis in a fraction of the time, at scale.
“Investors don’t want 100 points of risk across 100 properties, they want a clean, de-risked package. What we need is a wrapper that turns 100 small homes into an institutional-grade asset." Investment Director, Octopus real estate
"Institutional investors will move once they see portfolios that remove the hassle of underwriting dozens of individual retrofits." Investment Director, Octopus
“If there was a platform that showed us available deals, met our criteria, and helped us act quickly, I'd probably want to hide it from my colleagues” - Investment director, Aviva Investments
GreenFlip aggregates the data and provides a clear commercial case for investors who want to move quickly and make both cost effective and sustainable choices, capitalise on a zero bill premium; experience increased ROI for retrofitted homes, future-proof their assets, and increase their tenants’ comfort for better retention and higher rental revenue.
Applications
We have validated a number of pain points across interviews with landlords and investors and found out:
- Landlords feel that costly retrofit compliance with no payback is unscalable
- Investors feel that granular & fragmented asset classes are uninvestable
But we see a huge opportunity to support Investors, Housing Associations and Professional Landlords to increase ROI on retrofits, futureproof their assets and comply with regulation, while increasing tenant comfort for better retention and higher rental revenue.
From further customer discovery and market research, we have found that:
- Renters are willing to pay a 13% premium for low bill and low carbon property
- Rental reforms in 2025 will increase regulations pushing buy to let landlords out.
- 31% landlords plan to decrease portfolios.
- Meanwhile Private equity steps up investments in UK BTR. £1.1Bn invested in Q1 25
- Minimum EPC requirements for private rentals are likely to increase to EPC C from G, requiring 53% homes to be upgraded.
- The UK needs to retrofit 1m homes a year to meet its 2050 legal target.
- Octopus energy has launched a “zero bill” tariff model to incentivise retrofits.
Landlords and property investors who invest in retrofitting their property stock with a credible commercial case benefit from premium rents, while being supported to meet their regulatory commitments.