Mobiry

About

Physical voucher programs are often labour intensive for the retailer to execute, susceptible to fraud or misuse, as well as, inconvenient, multi-step processes for customers. By digitizing and automating key process steps of voucher delivery and redemption, Mobiry eliminates the manual and physical steps associated with traditional voucher programs and reduces misuse tracking redemption parameters across multiple channels and locations and placing limits when and where appropriate. Mobiry is an AI -driven platform that provides a 360 degree view of customer behaviour by delivering the following: Mobiry’s platform issues and sends digital vouchers via SMS, push to app and email that can be integrated into Shell’s existing retail and mobile systems via API Customers are issued a voucher code with a link to add to their digital wallet to load the card to: Google Pay Apple Wallet Shell Go+ providing APIs are provided Other options Additionally, as a part of the Mobiry dashboard, Shell will have access to the following functionality: Full tracking of each step of the process, including delivery and redemption, with purchase metrics Mobiry’s ML based analytics: Forecasting of complaint cases Forecasting of staff resource utilization Segmentation of customers using variety of attributes (behaviour, demographics) Fraud detection Mobiry’s recommendation engine can be integrated with other Shell data to drive customers to Shell gas stations via personalized offers to upsell redemption value For Shell partners Mobiry can provide an easy to use API to redeem gift cards and an on-payment terminal application (for supported devices) to redeem gift cards/vouchers.