Field of Expertise

Creation of online assets for companies and individuals.

Expertise

I am Jacqueline Heath, an innovative and versatile professional with a diverse range of skills that span content creation, digital marketing, and business growth. With a strong passion for driving transformation and staying on the leading edge of technology and trends, I am very happy to join Leading Edge Only. In today's competitive digital landscape, businesses face the challenge of standing out and effectively engaging their target audience. This is where my expertise comes in. With my proficiency in content creation, digital marketing strategies, and business growth, I offer a solution to the market problem of limited online visibility and ineffective customer engagement. Through my skills, I can develop compelling content, implement data-driven marketing campaigns, and drive business growth, helping businesses overcome these challenges and achieve their goals. As an experienced educator of nearly 25 years, I have taught English literature and language, implemented effective teaching methodologies, and led curriculum planning as Head of Department. I also spearheaded the development of engaging online teaching materials during lockdown and actively assessed student progress. My teaching skills extend beyond the classroom to address market problems faced by businesses. In today's competitive landscape, companies struggle with creation of assets, building email lists and getting their business noticed. However, my expertise offers a solution to these challenges. Through my experience in implementing effective teaching methodologies, leading curriculum planning, and creating engaging learning materials, I can help businesses cultivate the assets they need to successfully market their companies. I am particularly enthusiastic about leveraging the power of AI in my work. I thoroughly enjoy utilizing AI and have honed my proficiency in using prompts and formulas to extract the best results from AI writing tools. As the field of AI continues to evolve, I am actively developing my skills in this up-and-coming area, staying at the forefront of AI advancements to enhance my contributions. My expertise in leveraging AI writing tools addresses the market problem of creating high-quality written assets for businesses. By streamlining the content creation process and staying up-to-date with AI advancements, I provide businesses with a solution that enhances their ability to communicate their message effectively and achieve their marketing goals. By leveraging AI in the creation of written assets, I offer businesses a competitive edge in delivering compelling content efficiently and effectively. With a proven track record in website design and build, social media platform management and successful PPC campaign management for Google and Facebook, I consistently deliver impressive results and maximize client ROI through industry best practices. I ensure that websites become powerful marketing tools that attract and convert customers; help businesses establish a strong online presence and build brand loyalty via social media engagement which fosters meaningful connections with customers; I design and optimize PPC campaigns to generate high-quality leads and maximize return on investment and help companies achieve their growth objectives in the digital landscape Proficient in email marketing, I create, manage, and nurture email lists while crafting engaging newsletters. These strategies foster meaningful connections, increase engagement, and support business growth for my clients. I assist businesses in building and managing their email lists effectively. Through strategic lead generation techniques and optimization strategies, I help businesses grow their subscriber base with relevant and engaged individuals who are more likely to convert into loyal customers. As a knowledgeable educational professional, I empower local businesses through comprehensive training courses, equipping them with the tools and techniques to thrive in the digital landscape. I offer businesses the opportunity to acquire the knowledge and skills necessary to navigate the digital landscape successfully. I design and deliver courses tailored to the specific needs of each business, focusing on areas such as online marketing, social media management, search engine optimization, content creation, lead generation and AI. I am a founding member of an international "Accountability for Success" group, where I provide training and guidance to fellow members, helping them improve their online agency businesses. Through this collaborative platform, I am committed to fostering a culture of continuous learning and facilitating the growth of individuals and their businesses. I foster a culture of accountability within the group. Through training and guidance, I help individuals establish clear goals, develop actionable plans, and stay motivated to achieve their targets. This accountability-driven approach ensures that online agency businesses are on track to meet their objectives, fostering growth and progress. With my innovative mindset, diverse skill set, and commitment to staying ahead of the curve, I am eager to bring my expertise and passion to Leading Edge Only. I am hopeful that my in-progress business will contribute to the ‘innovation’ side of this group going forward and I’m looking forward to learning from others’ successes.