Background
Value Retail is the only business to specialise exclusively in the creation and operation of luxury shopping destinations as a complementary channel to brands’ full price offer. Through its flagship retail experiences, we reflect the brands’ values and positioning, creating new opportunities for discerning customer acquisition.
The 11 Villages are spacious, open-air pedestrianised streets with a curated selection of the world’s leading brands. Each of Villages are located within reach of the most important gateway cities:
Europe & China
London [Bicester Village], Milan [Fidenza Village], Munich [Ingolstadt Village], Dublin [Kildare Village], Barcelona [La Roca Village], Madrid [Las Rozas Village], Paris [La Vallée Village], Brussels, Antwerp, Cologne [Maasmechelen Village], Frankfurt [Wertheim Village], China [Suzhou Village, Shanghai Village], New York [Belmont Park Village, Easter 2024].
Challenge
The Bicester Collection is seeking innovative solutions and expertise to identify how they can create a presence in the Metaverse that extends their ethos of experiences to this new dimension. Their focus is for their guests and brands.
Solutions must consider the following:
- There are many metaverses; most relevant metaverse
- Real Estate approach (recreate in the Metaverse our physical presence)
- Partnerships (with our current partners, with our brands, suppliers)
- Pure experience (exhibitions, showcase NFTs)
- Internal "fluency" on this new dimension for our teams
Solutions of interest include companies and experts
What's in it for you?
If you have or are developing solutions, or if you have expertise in this area and would like to get in front of The Bicester Collection, please click "Apply" to submit your solution/expertise.