Field of Expertise

After gaining extensive experience in IT and seamlessly integrating POS systems with Credit Card Terminals, I naturally transitioned into the realm of Marketing Technology. I've since spearheaded the development of innovative tools, cutting-edge tech, and bespoke solutions for renowned companies such as Harley-Davidson, Best Western Hotels, Toys'R'Us, and Suncorp Bank.

Throughout the entire process, starting from the birth of an idea to its realisation, I collaborate closely with my team to meticulously plan, craft, validate, and implement solutions efficiently, ensuring they align with timelines and budgets.

Expertise

Know Everything! Capture transactions from any point of sale (POS) in real-time and consolidate all that data into a single dataset is incredibly valuable.

Pairing this data with automation and reporting engines takes it to the next level, providing detailed insights for making well-rounded business and marketing decisions.

A robust 'white-labelled' solution for gaining a 360º view of company operations and customer behaviour.