Field of Expertise
Helps brands create digital and virtual experiences that connect the physical and digital world
Expertise
James is a director at 4 Roads. 4 Roads bring brilliant ideas to life through technology, by embracing innovation and curiosity. We push the boundaries for cutting-edge digital and virtual experiences, such as augmented reality, virtual reality, interactive experiential solutions and metaverse experiences. Our unique blend of creativity and advanced technology helps brands and businesses engage with customers and employees through meaningful and unforgettable digital and virtual experiences. We don't hide behind big words. We say it how it is. We care, we collaborate and we keep curious. Our straight-talking approach will help you understand the positive impact digital and immersive experiences can have on your business. Who we've worked with: - We've developed a virtual event platform for eBay - 4 Roads developed an immersive instore retail experience for House of Hackney - We've developed an immersive world for Bridgestone: https://www.futureofmobility.bridgestone/us/en/home - We developed an immersive event platform for a new entrant to virtual events: https://www.go-immersive.com/ - We have developed digital products for Hitachi Vantara including AR/VR experiences. 4 Roads has now been appointed to advise them on their metaverse strategy. - 4 Roads developed an online community for Informa with innovative blockchain technology that powers headless video technology.