Field of Expertise
Food manufacture
Expertise
Award-winning global tech, digital, FMCG & Food entrepreneur, brand & product innovator, executive marketing leader & academic with over 25 years of management and leadership experience. Over the years have created over half a billion pounds of value by just “getting stuff done” EXPERIENCE IN 60 SECONDS Grew and sold my first restaurant venture at 26, spent 20 years at leading global Advertising, Brand, Digital, and Innovation firms in leadership roles, and managed over $100m in revenue> .unleashed a Brand Innovation process “Rapid Entrepreneurial Innovation” to help companies rapidly create & test, on-trend, F2M ideas, with the quickest up and running in 8 days at the start of Covid 19 a total of 5 start-ups under my belt. Co Professor of Entrepreneurship at the University of North Carolina, now cookery book writer, and on my 3rd baking book!